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Jim & Sylvia Vail Join Too Busy to Diet

in The Too Busy to Diet Blog on June 29, 2021

Too Busy to Diet 2^nd Edition (TBTD) will be released the last week of June.

Each week the TBTD website at toobusytodietbook.com blog and Too Busy to Diet Facebook will feature quick and easy recipes to make your meal preparation faster, easier, and healthier.

We are happy to announce that Mainstay/My25 principals and co-founders, Sylvia Landy and Jim Vail, will join our TBTD group. Sylvia and Jim will share quick,

easy, and healthy recipes that are used in homes supporting people with disabilities that subscribe to Mainstay’s My25 programs. 

Both Jim and Sylvia brought their past experiences and successes to launch Mainstay and its My25 brand. Sylvia previously launched the company, Adicon, Inc., that enhanced patient care and simultaneously delivered cost reductions to hospitals. She later sold the company as a nationwide entity to Baxter International. 

Jim Vail was formerly the CEO of a provider organization in Illinois and he concentrated his leadership efforts on value-based purchasing and managed care expectations. Jim’s particular interests emerged when he learned that 70% of people with disabilities in the US struggle with high BMIs and associated, poor health outcomes—largely as a result of eating the wrong foods in the wrong amounts. Jim decided to tackle the problem via a streamlined system regarding healthy menu planning and streamlined mealtime and grocery shopping. As a result, Jim’s organization received one of the first-ever, 4-year CQL (Council on Quality and Leadership) accreditations, placing the company in the top 1% of social services organizations worldwide.

Mainstay and its My25 family of digital products emerged from here. In collaboration with professionals from Northwestern University’s Feinberg School of Medicine, Sylvia and Jim further enhanced My25’s foundational tactics, guidelines and tools. The USDA (United States Department of Agriculture) backed nationwide trials to test the efficacy of My25 outcomes, which favorably demonstrated that 70% of residents were at or moving toward a normal BMI within 6 to 18 months following My25 implementation (having started at 30% outside a normal BMI). Healthy habit change also showed sustainability.

From here, Mainstay accelerated its growth regarding My25 commercialization and subscription now spans 36 states across all of the nation’s leading human services provider organizations and thousands of households. The outcomes realized during the USDA’s nationwide trails are consistent with outcomes achieved today. 

My25 recently introduced its newest digital product, My25 Select. Leveraging Mainstay’s longstanding successes and outcomes impact, My25 Select is geared to mainstream sector organizations and the people they care about. My25 Select is interactive and similarly high engagement, with a personalized solution regarding the number one driver behind preventive health: eating the right foods in the right amounts. My25 Select incorporates the first-ever household focus regarding nutrition and the ground-breaking, proprietary metric central to care coordination: The Healthy Eating Score (HES). 

Having worked with Jim and Sylvia throughout many years, you will not find a harder working or compassionate duo. Their love of food, health, business, and people have allowed My25 to evolve and flourish. They have a strong commitment to their Mainstay/My25 team, allowing individuals to learn and enjoy their lives both at work and home. I have been very fortunate to be part of their efforts.

*For more information regarding My25, go to: www.my25.com.